The platform · Analytics

Pay the creators who actually move the needle.

Smart Followers ranks your community by real influence, and every campaign reports reach, engagement, and spend per creator in real time.

Smart Followers

Find your highest-signal creators

Smart Followers counts how many top KOLs actually follow a creator, a quality signal that cuts straight through inflated follower counts. Sort your whole Community by it to spot the voices worth paying.

  • Surfaces real influence, not vanity follower counts
  • Default sort on every campaign's results
  • Works across X, TikTok, Instagram, and YouTube
results · sorted by Smart Followers
Ranked by Smart FollowersTop 5
1
Shithmaa277
2
David Brown207
3
Lawrence180
4
Elradhi137
5
Mara P.112
Per-campaign results

Every metric that matters, per campaign

Watch creators, reach, likes, quotes, and spend update live as a campaign runs. The budget bar shows exactly how much of your pool has been paid out, with no end-of-campaign surprises.

  • Real-time reach, engagement, and completion tracking
  • Live budget-consumed bar on every campaign
  • Per-creator breakdown of impressions and earnings
campaign performance
Reach
8.9M
+12%
Engaged
581K
+8%
Spent
$10K
62% of budget
1win · Reach · 30 daystrending up
Jun 8Jun 22Jul 8
Member intelligence

Know your whole community at a glance

Filter your roster by niche, platform, follower count, campaigns completed, and total impressions delivered. Hand-pick exactly who you want in your next campaign.

  • Filter by niche, platform, and audience size
  • Track campaigns completed and impressions delivered
  • Build campaign-specific creator shortlists
segments · shortlists
SegmentsTarget any campaign
OG KOLs48 members
Airaa Certified112 members
New joiners · 30d57 members
+ Create segment
Common questions

Analytics, explained

Smart Followers is the number of high-signal accounts, top KOLs and notable voices, that follow a creator. It's a far better quality signal than raw follower count, because it's hard to fake and it tells you whether a creator has real standing with the audience you care about.
Yes. Campaign results default to sorting by Smart Followers, and you can re-sort by reach, impressions, or earnings. Your member roster filters by niche, platform, follower count, campaigns completed, and total impressions.
Yes. Reach, engagement, and creator quality roll up across X, TikTok, Instagram, and YouTube, so you get one consistent view instead of four separate dashboards.
Your Community's creator data, campaign history, and performance records belong to your brand and can be exported at any time. We don't gate ownership.
Ready when you are

Own your creator community
this week.