Airaa gives brands a direct line to crypto-native creators, with no middlemen, no negotiating rates, no manual payment processing. Campaigns are funded Onchain and payouts are handled automatically.
Ways to run campaigns
| What it is | Best for | |
|---|---|---|
| Bounties | Short social actions: follow, post, quote tweet. Launch it yourself, $100 minimum pool. | Quick distribution, amplification, follower growth |
| UGC | Briefed short-form video, native to TikTok, Reels, Shorts or X, paid per view once verified. | Original creative at volume |
| Clipping | One long piece of content cut into many short clips and distributed across platforms. | Getting reach out of content you already have |
Launching a Bounty
Bounty campaigns are launched through a 4-step flow directly on the platform:
Step 1: Details
Set your campaign type (Social), platform (X), task type (Quote Tweet or Original Post), post URL to amplify, required hashtags, required mentions, and content guidelines for creators.
Step 2: Eligibility
Define who can participate. Set filters for follower count, smart follower count, Aura Score, location, and niche. Or use a Quick Select list: Airaa-curated lists of top-quality creators in specific niches or sectors.
Step 3: Budget
Set your reward pool (minimum $100 in USDC on Base). The pool is what creators earn, and Airaa takes no percentage of it: the platform is a monthly subscription, starting at $99/mo on Launch. See pricing for what each plan includes. Choose your distribution method: FCFS, Raffle, or Offers.
Step 4: Review and launch
Confirm all details and fund the campaign from your wallet. Once live, eligible creators are instantly notified via Telegram.
After launch
- You cannot pause or cancel a campaign once it goes live
- If your campaign has unspent budget after one week, you can withdraw the remaining funds
- All content verification and payouts are handled automatically, you don't manually approve or reject submissions